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最近,江南布衣因其童装设计充斥暴力黑暗元素遭网友批评,尽管公司已公开致歉,但网友对江南布衣的态度并不买账,更是扒出了该品牌旗下一系列不适合儿童服饰的图案及宣传照。目前,江南布衣已成立专项小组启动自查,网友们更多的质疑则在于一家老牌服装品牌为何会出现如此大的设计纰漏?这背后是否是企业文化的缺失?
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Bosch »was a Dutch/Netherlandish painter from Brabant. He is one of the most notable representatives of the Early Netherlandish painting school. His work, generally oil on oak wood, mainly contains fantastic illustrations of religious concepts and narratives. Within his lifetime his work was collected in the Netherlands, Austria, and Spain, and widely copied, especially his macabre and nightmarish depictions of hell. « (quoted part from en.Wikipedia).
(During Bosch's lifetime, Brabant and the Netherlands (i.e. Low Lands) were still part of the German Realm, separated only by the "Peace of Westphalia" of 1648, which ended the 30 year war ravaging Germany. )
The painting is called "The Garden of Earthly Delights", and is the center part of a so called Tryptichon. A Tryptichon consists of 3 parts, a wide center panel, and two narrower side panels, which can be folded inside, covering completely the images painted on the center and side panels, and showing something different on the back.
The left side panel of this famous work by Hieronymus Bosch shows the Paradise where people live a calm and pious life in the company of angels, and the right panel shows the horrors of hell, where people end up who live in this kind of excesses shown in the center panel.
员工:是国外流行的猎奇文化。
老板继续审翻着设计图一页一页的往下看。
员工:“相比于童真家长们和孩子们更喜欢新潮一点的东西,市场数据反应相比于普通版型韩版、汉服之类销量更好。所以我们引用一些较为小众的文化在我们的设计上,以达到让人眼前一亮的效果,抓住人们的眼球就像……”
老板插话:“就像当年的非主流、火星文……老把戏。
员工:“都差不多,都差不多。”
老板将展开的设计图还给员工:“那就先这样吧,下发一批先看看。反馈好的话就继续。啊,还有,这张删掉,它真的抓住眼睛了。”